From design thinking to marketing strategy
Think of these articles as the conversations we’d have over coffee, ideas on design, marketing, and ways we could grow your business together.

The power of traditional marketing when selling luxury property
The power of traditional marketing in selling luxury property off-the-plan In a world full of digital noise, one thing remains true in luxury real estate: exclusivity cannot be captured in a 5-second Instagram scroll. The idea that high-end property can be sold purely…

There is more to logo design than meets the eye
There is more to branding than just a logo In this article, we’ll explore how functional design strengthens brands by aligning form with function, ensuring your visuals not only attract attention but also deliver lasting impact. The example I will use to demonstrate…

Humanising your brand to cut through the market
Have you heard of ‘humanising your brand’ to cut through the noisy market Matt Van Schuie The consultant behind Digital Mentor. PORTRAIT BY SIMON GUTHRIE How to stand out in a sea of sameness? In a world where cutting through the noise of the market is a challenge,…